BUILT FROM THE SALES FLOOR
Good tools should give
you your time back.
LotTrail began with a practical question: how much of a salesperson’s day could be spent helping customers if the repetitive work got easier?

MEET THE CREATOR
Michael Melton II
Automotive salesperson. Creator of LotTrail.
Working in automotive sales in Bowling Green, Kentucky, Michael set out to connect the information and small tasks that too often live in separate tabs, notes, and tools.
Our mission is to help salespeople work with clarity: understand the inventory, communicate accurately, and follow through with care. Practical software, built around real conversations.
Personal service.
Better preparation.
We believe software should support a salesperson’s judgment and relationships. You stay in control of what is shared, sent, and published.
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